Locations
Madison, WI, USA · Waukesha, WI, USA · Milwaukee, WI, USA · Wauwatosa, WI, USA · Whitewater, WI, USA · South Milwaukee, WI, USA · Chicago, IL, USA
industry
Software
Size
1 - 10 employees
Stage
Other
founded in
2012
Scanalytics measures the movements of individuals in physical locations such as retail establishments, tradeshows, promotional events, and medical spaces. They enable businesses to maximize customer engagement, predict patterns, increase customer retention, and measure in-store conversions. They record, store, and analyze where people walk, stop, orient, how long they stay, and how it all connects to conversions and floor layout/effectiveness. They have developed a proprietary technology that gathers this data passively and unobtrusively without cameras, RFID, or the need for cell phones.
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