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Field Marketing Manager, Bay Area



Marketing & Communications
United States · Remote
Posted on Friday, July 5, 2024

Astronomer designed Astro, a modern data orchestration platform, powered by Apache Airflow™. Astro enables companies to place Apache Airflow at the core of their data operations, providing ease of use, scalability, and enterprise-grade security, to ensure the reliable delivery of mission-critical data pipelines.

We’re a globally-distributed and rapidly growing venture-backed team of learners, innovators and collaborators. Our mission is to build an Enterprise-grade product that makes it easy for data teams at Fortune 500’s and startups alike to adopt Apache Airflow. As a member of our team, you will be at the forefront of the industry as we strive to deliver the world's data.

Your background may be unconventional; as long as you have the essential qualifications, we encourage you to apply. While having "bonus" qualifications makes for a strong candidate, Astronomer values diverse experiences. Many of us at Astronomer haven't followed traditional career paths, and we welcome it if yours hasn't either.

About this role:

As a Field Marketing Manager at Astronomer, you will be part of a high-growth tech startup with a collaborative culture. You will report to the Director, ABM and Field Marketing. You will help own and build field marketing and ABM programs for the East region to support our sales teams, drive pipeline and accelerate current opportunities. You’re a self-starter and thrive in fast-paced, goal-oriented environments. You have success in planning, overseeing, and executing activities of successful events in both virtual and in-person environments. You have experience in B2B marketing, preferably in the technology space.

What you get to do:

  • Build and execute marketing programs for the West region that integrate sales and marketing requirements to support pipeline and revenue goals.

  • Develop and execute demand generation marketing programs including third-party and Astronomer hosted events, webinars, in-person and virtual experiences, integrated campaigns, roadshows/tradeshows, and more.

  • Forecast and measure impact of field marketing on sales cycles while analyzing program results, optimizing as needed.

  • Act as the subject-matter expert, maintain ongoing communications and be the go-to marketing resource with the sales leaders, sales reps, SDRs, and regional partners.

  • Write and deploy targeted emails, social posts and landing pages to drive engagement toward your programs.

  • Evaluate the effectiveness of programs you run, monitor ongoing results, and present learnings/results to your team.

What you bring to the role:

  • 5+ years in event or field marketing

  • Ability to work closely with a distributed sales team and across multiple geographies

  • Coordinate, manage, and execute multiple events concurrently

  • Experience educating, developing, and partnering with individuals at a variety of levels

  • Ability to project manage with strong attention to detail, logistically and operationally

  • Data driven and ROI-focused

  • Some travel required

  • Must be located in the Bay Area

Bonus points if you have:

  • SaaS/tech industry experience with an understanding of B2B marketing

The estimated salary for this role ranges from $120,000 - $135,000, along with an equity component. This range is merely an estimate, and the width of the range reflects willingness to consider candidates with broad prior seniority. Actual compensation may deviate from this range based on skills, experience, and qualifications.


At Astronomer, we value diversity. We are an equal opportunity employer: we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Astronomer is a remote-first company.